How to Identify Your Personal Brand

How to Identify Your Personal Brand

You understand the importance of having a personal brand, but how do you know what exactly your brand is? In this video, I share how you can identify your unique personal brand, and then use that brand to become more memorable and make a more lasting impression. This video will show you how to identify […]

What is a personal brand?

What is a personal brand?

If you’ve been a member of the Branding Outside the Box community for a while, you’ve heard me emphasize the importance of becoming more memorable through personal branding. But you may not fully understand what it consists of and why it’s necessary. In this video, I explain exactly what a personal brand is and why […]

3 Relationships for Growing Your Business

3 Relationships for Growing Your Business

You understand the importance of networking and making meaningful connections, but are you filling your network with the right people? What types of people should you be connecting with, and how? If you’ve heard the phrase, “It’s not what you know, it’s who you know” but you’re not really sure WHOM you need to connect […]

How to Network on Social Media

How to Network on Social Media

I see too many people spending more time on social media marketing and not enough time on social media networking. You may have thousands of social media followers, but are those followers translating into customers? Or brand champions? Or partners? In this video, I take you through the step-by-step process for making new connections on […]

How to Network One-on-One

How to Network One-on-One

While networking events and conferences are great for meeting new people, real connections are made one-on-one. In this video, I’m sharing how to have more effective one-on-one meetings that will lead to long-term, beneficial relationships. After you watch the video, download my free Networking Event Checklist. This will help you be fully prepared to walk […]

How to Follow Up After a Networking Event

How to Follow Up After a Networking Event

If you want to make meaningful connections, swapping business cards at a networking event is only the first step. Building a relationship with someone and growing your network requires follow up. I see too many people return from a networking event with a pocket full of business cards, but then they just let them sit […]

How to Network at a Conference

How to Network at a Conference

As an introvert, I understand how challenging it can be to walk into a networking event and attempt to make connections. The idea of talking to people about yourself and your business can cause stress and anxiety. In this video, I’m sharing how you can network more effectively…and leave that stress behind. And don’t forget […]

Vlog: Reading Books with Covers

Vlog: Reading Books with Covers

Since I work in publishing, you’d think I read piles of books and always be up on the new releases. But unfortunately, when you work in publishing, the majority of what you read is related to work. There’s very little time left over to read for pleasure. That’s why I’m dedicating the end of the […]

Tutorial: How to Hide Your Pinnable Graphics

Tutorial: How to Hide Your Pinnable Graphics

Pinterest is a powerful tool for generating website traffic, but getting click-throughs requires large, vertical, eye-catching images that may not work well on your current blog or website. In this tutorial, I show you how to create hide those “pinnable” graphics on your site so your website users don’t see them, but Pinterest users will! […]

Tutorial: Automate Your Social Media Using Zapier

Tutorial: Automate Your Social Media Using Zapier

In a previous post, shared some ways to save time on social media, but today, I’m sharing one of my favorite tools: Zapier. Zapier enables users to automate almost any process they can imagine, from cross posting Instagram content to twitter to funneling webinar participants onto your email list. Watch this video to learn how! […]